Invest In SEO... Here's Why

invest in seo with divergent marketing solutions

Hello business owners...

Melvin Pritchett here with an excerpt of an article I wrote that's posted on my Divergent Marketing Solutions official website.  SEO is not going anywhere. Don't let anyone tell you anything different.  Trust me.  Check out my article and find out why.  To read the complete article (because I only listed 4 below), visit our website.

7 Reasons Why You Should Invest In SEO

SEO is NOT dead but if you think it is, then chances are your online presence is already dead or dying a slow death. That is a promise.  Don't let the internet fool you into thinking that there is a better way of gaining visibility online.

Below we provide seven reasons why you should invest in SEO.

It Works
First of all, the strategies utilized to greatly improve search engine optimization continue to work. Although details about organic web traffic from Google was pulled fairly just recently, the methods themselves continue to be sound.

It Will Not Stop Working
Based upon the manner of how search engines are evolving so quickly, it is impossible that SEO will fail to become ineffective anytime soon. Anything searched essentially rely on keywords; this link guarantees the ongoing effectiveness of search engine marketing methods just as long as it exists.

Very Cost-Effective
There are several marketing techniques for advertising your business. Many involve expensive campaigns via PPC, social media ads, or email advertising. However, SEO can still offer a decent ROI without the requirement of additional expenditures and advertisement fees beyond your immediate budget. Social media ads may improve your image and PPC may do the same for your revenue, but organic SEO techniques can still easily get you up and running without breaking the bank.

Your Competitors Are Using It
The main thing to remember regarding search engine optimization is that it is an evolving, and never ending, process. You think you've caught up with the current trends, and then something changes.  Don't let that discourage you.  Keep moving forward to improve your rank position because if you do not, you are going to lose ground to your competitor.  Your competitors are doing everything to ensure their website beats yours.

 If you're looking to outsource seo services, then make sure you do your homework to ensure that the company you work with knows what they're doing.  If not you could run into the problem of getting your website destroyed and as well as your reputation.  Before you choose your SEO help make sure you get reviews of their company.

Image Credit:  Image courtesy of Stuart Miles at